The logo symbolizes the brand’s mission while conveying reliability and innovation.
Driven by warmth and technology, appropriate typography and colors were applied.
Embracing the “less is more” philosophy, the brand is refined to its purest form.
Inspired by the image of a home, it embodies the warmth, security, and creativity that CASA brings to life. This symbolizes CASA's mission to unlock endless possibilities in home design, turning visions into reality.
A complete brand identity was created based on this brand strategy. When users design their own home spaces, they can browse the space simulation effects through the AI dialogue function, allowing users to feel the convenience and surprises brought by technology. CASA’s logo is inspired by the image of a magician, which symbolizes that CASA can bring magical experiences to users just like a magician.